Solution Overview

The Analytics and Location Engine (ALE) works with Aruba WLANs to collect presence data about Wi-Fi-enabled mobile devices while protecting personal privacy. This data is then integrated with third-party analytics solutions that translate it into actionable business intelligence.


Contextual data from ALE enables you to improve the location of in-store product displays and boost the effectiveness of in-venue promotions and communication in high-traffic areas and near widely used entrances and exits.


Real-time analytics tell you when customers come and go and when business is booming. And this lets you align staffing levels with demand.

Features and Benefits

  • Extract more value out of every inch of floor space.
  • Boost your point-of-purchase influence and onsite promos.
  • Real-time analytics
  • Privacy protection

  • Type of Space
  • Primary Purpose
    Analytics/Usage Monitoring, Tracking
  • Connectivity
    WiFi, Cellular
  • Maturity
    5 - Customer Deployed at Scale
Vendors Used


Solution Number